Article
Why I’m Finally Writing It Down
Not a blueprint, just the real stories I’ve been sharing out loud for years.
Aug 17, 2025•4 min read
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Building teams, raising humans, and calling it like I see it.
Meet Yoje
Circle Back is where ideas get a second life. In agency, it means returning to something when it’s ready for more attention. For me, it comes from years of navigating creative work and leadership in some of the busiest, boldest agencies in NYC. Today, I serve as Chief Creative Officer at two companies — Rhythm and MediaCurrent, leading teams across digital experiences, design, and brand. I created Circle Back to help others find clarity, confidence, and connection through honest conversation and shared experience, while also extending my passion for connecting with people in the digital space and through my Substack storytime 🍵. Sometimes the best way forward is to circle back. 😉
My Journey to Mentoring
2006
2006-2012
Learning the Hustle
Jumped from gig to gig during the 2008 recession. Learned to switch gears fast, connect with the good ones, dodge the mean ones, and never say no to opportunity. Met my best mentor and my trickiest co-worker in the same year — one showed me how to push for better, the other reminded me what it feels like when someone pulls the ladder up instead of lending a hand. Learned to let go, lean on my network, and start curating the kind of work I wanted to be known for.
2006-2012
Mentoring Plans
One-Off Session
The Gut Check
For quick clarity or a second opinion when you need a sounding board.
One-Off Session
$110
30 min
- One-on-one video call
- Career advice, feedback, or problem-solving
- AMA
- Follow-up email and recommended actions
One-Off Session
The Deep Dive
When you want to roll up your sleeves and really figure things out.
One-Off Session
$250
60 minutes
- One-on-one video call
- Portfolio or work review
- Skill and strengths assessment
- Goal setting and personalized action steps
- AMA
- Follow-up email and recommended actions
Session Bundle
The Stretch Series
Steady growth through consistent sessions that keep you progressing.
Session Bundle
$1000
Five 60-minute sessions
- Five 60-minute one-on-one video calls
- Personalized goals, guidance, and progress tracking
- Career development and skill building
- Follow-up email and recommended actions per session
- Flexible schedule, valid for 3 months
